Lunchskins offers compostable, recyclable, and freezer-safe food storage solutions designed to reduce plastic waste.
Their cloth and paper products feature vibrant graphic prints for the whole family and make reusable storage practical, sustainable, and fun. They engaged SHELF Studio several times throughout their brand evolution, including a photoshoot and package refresh for their best sellers, to meet Whole Foods' requirements and keep the brand looking sharp on shelf.
Lunchskins needed to translate its reusable fabric-bag aesthetic into better-for-the-environment single-use retail packaging that clearly communicated product benefits to consumers and retailers alike.
- Design retail-friendly pack formats (hang card, belly band, shaker box) with clear content hierarchy for easy shelf navigation.
- Organize and produce lifestyle and product photoshoots that expanded the target imagery beyond parents—highlighting family use cases like camping and in‑car travel.
- Design and produce a cohesive Expo Booth and Extensive Catalog to present the expanded brand messaging and experience to retail buyers.
- Create a shipping box and retail stander to support the new earth-friendly disposable line.
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